Everything old is new again. Eventful is a new San Diego company just puffed by Business2.0. You want to organize an event somewhere sometime? Require a bunch of people? Put up a request on Eventful. Enough people sign on it can happen. Cool, eh.
I almost fell off my chair.
Six years ago I report to GoMingle.com in San Franciso one April morning to convince two disinterested Wharton MBA grads I'm the guy to consult them into super hypedom, global. It goes well. A morning later I coffee with Paul Santello, GoMingle VP Marketing. We're on. Maybe. The Dow pancakes. That very day. We're off.
GoMingle.com allowed people to nominate events they'd like to go to. Gathered numbers. It kicked off when the putative CEO wanted to attend a Grateful Dead concert, (or some band like that) couldn't make it happen, formed a company, scored money in the Web 1.0 blowout. But GoMingle could never get it together. By June 19 2000, they were gone. Santello makes no mention of time at GoMingle now.
Eventful? GoMingle ideas reimagined, reincarnated, developed, extended. Except now all Web2.0 Top level VC's and people are onboard (Draper Fisher Jurvetson, Omidyar Network, Esther Dyson) (Omidyar is the eBay guy). (Web 2.0 point; their blog is no more than a press release site with no personality Why?)
Eventful have opened their API's. Invited mashups. Want to partner. See their labs site. Other sites can slap together Eventful events with Google maps, YouTube video, Flicker photos, Yelp reviews or Yahoo restaurants. Something big is emerging. See Podbop
Six years ago I could never see how this idea could work. It didn't. But today?
Sure, Eventful has to propagate enough events, fast enough, get geographic reach to consolidate an audience. And Yahoo's Upcoming.org is a competitor. But the trend is clear. This works.
So much rich information, detail, viewpoints and community's. All coming together on the fly. Handing individuals powerful real time, wide ranging, useful, (and useable) new pathways into the world around them. There will be failures. Ideas that don't work. But the power of what we are seeing is transforming. This is the information society coming together before our eyes. Eventful times to live in.



