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More on Google - You Tube

by Chris Gilbey at 04:20PM (EST) on October 15, 2006 | Permanent Link | Cosmos

Here is a very interesting piece at Venture Beat on what this deal means for the big players.

Google has become so big, with advertisers willing to pay such a premium to place ads on the search engine, that a virtuous “network effect” has finally pushed Google out of their reach. EBay did it with auctions. YouTube enjoys the same effect — people flock to post videos there because they know it has the most users, and they want their videos to be seen by the most people. The biggest player wins. With the “two kings” (GooTube) together, there’s no stopping it. The concessions from Google’s competitors are eye-opening.

In effect what this suggests is that this purchase effectively creates the new primary standard for a network. Goodbye ABC, CBS, Fox, NBC. Hello to the new world of GooTube.

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