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Viral Internet Ads revisited.
Last year Andy Roddick starred for American Express on TV during the US Open. This year his ads are on the net. Carlton Beer in Australia has just had a stunningly success internet ad. Everyone's starting to use the net now, Gap, New Line Movies, Budweiser. Even small advertisers are rethinking how to reach people. 17 grand to shoot a 30 second long something. Post it. Then you're away. You can measure who sees it. From where. Calculate the exact cost of customer. Determine the success. More And it lives on and one. With each new person "discovering" it anew.
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According to Wikipedia a perceptron is a type of artificial neural network. Ergo a “Perceptric” is a person who creates or uses a neural network. The Perceptric Blog is where Chris Gilbey posts thoughts, ideas, and links intended to stimulate thought and accelerate the transfer of ideas. Chris is available for consulting work with the premise that it is not technologies that are disruptive so much as the people that use them. The Perceptric mission is to help companies and people reach their goals and exceed their expectations. This will often mean offering counterintuitive conclusions. Our view? The shortest distance between two points is not necessarily a straight line. It's the number of people needed to be present in a human network to influence and deliver positive decision making. Login
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