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Kong is King

by Richard McKinnon at 10:45PM (PDT) on August 23, 2005 | Permanent Link | Cosmos

The Entertainment business is in the midst of total change. Music and video downloads, Tivo and cable TV, the coming of broadband and wifi everywhere, the collapse of the network television audience, the arrival of DVD's to market barely weeks after theatrical display, are all changing theaters, studios, music companies and every ancillary business.

Step forward Peter Jackson, Director of King Kong, and before that Lord of the Rings.Day by day, week by week Jackson has releasing rushes, video diaries, production diaries, all full of the upcoming feature. In essence, he is prebuilding his audience, pump priming the December 14 launch of the movie. Impressive strategy. Video blogging led by the top guy moving to take control of his market. http://www.kongisking.net/index.shtml

Keywords: entertainment, blogs

Technorati Tags: entertainment, blogs

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