The explosion of affordable technologies and devices, together with the curiosity of human beings to explore is creating a new context for consuming media.

We are not so much reading, watching and listening. We are now unpacking media.

With RSS feeds and iPods and the ability to both time shift consumption and for all those who are connected to consume from a global resource bank, the global mind is shifting. That shift is aided and abetted by the fact that people are not only creating the contex in which they consume the information, but are also adding to information themselves.

This is going to be the really interesting convergence play. It is not technology to technology. Its humanity to humanity. The impact comes from the near immediacy of the global community receiving  and then being able to respond to commonly held beliefs.

At a time when traditional media has proven to be wanting. It seems unreliable because of its slavish need to satisfy its sponsors, whether they be advertisers or wealthy publishers. Co-incidentally there was a US court case that was resolved this week that is relevant to this too. A blogger's name was able to be kept secret when criticizing someone in public life.