Perceptric Forum :: Cyber Monday

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Cyber Monday

by Richard McKinnon at 10:56AM (PST) on November 28, 2005 | Permanent Link | Cosmos

Today is Cyber Monday. If Black Friday was the mall and the bricks and mortar shopping explosion, today, as people sit at their workdesks with high speed internet connection is when they start online shopping for Christmas in earnest. The Washington Post notes that Visa does 20% of its yearly volume between Thanksgiving and year end, ie almost 160% of normal monthly sales. Exclusive Concepts reports 43% of retailers will offer discounts today.

Its makes sense. People are sick of battling traffic and crowds for a few bucks. That's not a great fun shopping experience. On line offers discounts and convenience. Today people are thinking towards Christmas, and "the holidays". It's also strong evidence that online has become a comfortable option for the main stream.

Keywords: internet, customers, consumer

Technorati Tags: internet, customers, consumer

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