Perceptric Forum :: Podcasts

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Friday, January 27

Solid State Recorder. Podcast 1#

by Richard McKinnon on January 26, 2006 11:43PM (PST)

Steve Schurtz, a sound recording exepert and Chris Gilbey talk in San Francisco about the things you need to do to make a good podcast. Technology, Audacity, recorders, sound quality, microphones, listenability; its all in here. You will be able to create a better podcast after you hear these two talk! Available soon from the Perceptric Media site.

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Wednesday, January 11

Podcasting is the future.

by Richard McKinnon on January 11, 2006 11:21PM (EST)

Podcasting is starting to draw big numbers and explosive growth. 5 million listeners last year says Bridge Research almost ten million this year.

And according to a new Taylor Nelson Sofres survey, one in three, 32%, know about "podcasting". 32% of those have listened to a podcast — ie 9% of the online population. Next step. 41%, of them have listened to a podcast in the past seven days. Then the demographic breakdown is 78% male. Yet, women are more likely than men to have listened in the past week.

Interpretation. A new media is emerging. It's users are basically male at the moment, yet women are more consistent in their listening habits once hooked. And almost no one yet, stress yet, is actually listening. So, the best days are yet to come.

Keywords: podcasts, podcasting

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Perceptric Forum

According to Wikipedia a perceptron is a type of artificial neural network.

Ergo a “Perceptric” is a person who creates or uses a neural network.

The Perceptric Blog is where Chris Gilbey posts thoughts, ideas, and links intended to stimulate thought and accelerate the transfer of ideas.

Chris is available for consulting work with the premise that it is not technologies that are disruptive so much as the people that use them.

The Perceptric mission is to help companies and people reach their goals and exceed their expectations. This will often mean offering counterintuitive conclusions.

Our view? The shortest distance between two points is not necessarily a straight line. It's the number of people needed to be present in a human network to influence and deliver positive decision making.