Perceptric Forum :: Barbie and Australian Values

Barbie and Australian Values

by Chris Gilbey at 10:58AM (EST) on December 26, 2006 | Permanent Link | Cosmos

A heard a story just before Christmas.... A friend of mine's business partner had a request from her daughter for the big present: All 12 of the Barbie dancing princesses.

Apparently there are 12 different dolls, some of whom are Caucasian in appearance, some Chinese and some African....

At the local store where she went to buy her daughter the present she found that there were different price points for different dolls, that appeared to be based on the racial appearance of the doll.

Since I wouldn't believe that any multi-national toy company would want to buy into a concept like that, I can only assume that the price point was based on demand of the various racial stereotypes - with the lowest price being for the least in demand.

Shows you what good old Australian values are, doesn't it!

Keywords: Australia

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