Adam Mansbach is a marketing genius. Actually Adam Mansbach is an author – and an extremely successful author as of a couple of weeks ago. He writes novels, but has not been the huge success that every author yearns for. At least until now. He recently wrote a children’s bed time story book. It is [...]
In the last week a major report has been released in the UK on the state of IP and economic growth. This is really quite significant because what it serves to do is to look at the issues of copyright and patenting not from the subjective point of view of corporations in the content industry, [...]
The movement to mobile is incredible, isn’t it? I have been reading up on data relating to the growth of mobile over the last couple of days so that I can deliver a reasonably coherent lecture on a number of issues relating to mobile to first year communication students at UoW. At the same time [...]
You are an aspiring songwriter, and you get a shot at writing the theme song for a new TV series. It might be successful. It might not. You don’t know, but you do know that the guy who came up with the idea had one of the longest running series in the history of British [...]
Amazing isn't it…? There are only two major recording artists that are not legally available as digital downloads – one is AC/DC and the other is The Beatles. But someone has now put together all of the Beatles songs and videos into a “YouTube” styled interface so that you can access them all in one [...]
Historically, music publishing catalogues are valued at a multiple of the NPS (Net Publisher Share) with the multiple increasing or decreasing according to the perception of the future earnings potential. The NPS is the gross margin the publisher keeps after the songwriter has been paid and is made up of a basket of Performing Rights [...]
Introduction Over the last several months a number of reports have been published on the impact of file sharing of popular music on Europe's macro economy. The purpose of this paper is to identify a number of arguments that have been made that are provably false or present data that is contrary to other so-called [...]
We are living in a constantly changing world. More of those changes are taking place than we have ever experience before, and for some reason people are shocked by much of the change. But we shouldn't be. Much of what is taking place should not really be surprising, because it is largely predictable. All this [...]
OR <?xml:namespace prefix = o ns = “urn:schemas-microsoft-com:office:office” /> Why the Music Industry is Losing Money….. Whilst researching statistics for an article I am doing, I came across a little historical gem. The first CD ever issued back in 1982 was “<?xml:namespace prefix = st1 ns = “urn:schemas-microsoft-com:office:smarttags” />52nd Street” by Billy [...]
(Our previous article was the first upset.) This time, Canadians have made the top ten list of countries that are “out to get” the content industries. They share this dubious honour with the following countries. Priority Watch List (Links retrieve country specific pdf reports.) Argentina Canada Chile Costa Rica [...]