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The One Simple Step To Marketing Success

By admin

Every day there is more competition for share of mind. More billboards, more radio ads, more TV ads, more blogs, better search capabilities… on and on it goes. In this chaos of brand noise how do you get your own personal brand noticed? There are some very simple steps that can be taken. Its amazing [...]

Slow Revolutions are better than overnight Coups.

By Tom Koltai

In 1993, I wrote a paper entitled, How Ubiquitous Free Communication will Alter the Status Quo.   I noted that because of electronic chat rooms [Prodigy, AOL and Compuserve] as more women became enamoured of the connectivity options available to them via a ubiquitous global network, that the divorce rate would rise dramatically.   I [...]

Alberts – House Of Hits

By Chris Gilbey

On Tuesday evening I went to the launch party for the new book, “House Of Hits”. This is a book written by Jane Albert that examines the Australian music publishing, recording and broadcasting dynasty, the Albert family. I worked for Ted Albert during the 70's building the record label during the early days of John [...]

Digital Law Review

By Chris Gilbey

As we build greater ability to access information, day by day, so too do we find ourselves in the precarious position of too many people having access to too much misinformation. Worse still, it is often the people who have the loudest voices that are broadcasting and passing on the greatest amount of misinformation. The [...]

Movies as an International Ambassador.

By Tom Koltai

We have previously stated that P2P downloads of English movies are acting as a valuable ambassador of the English language and consumer lifestyle trends to the worlds hungriest P2P market, China.   Today, we will be discussing that Cable Broadcasting stalwart, the World Movie Channel.   Anyone who subscribes to the World Movies Channel will [...]

File Sharing is getting close to being legal

By Tom Koltai

Well, at least in Australia. The Technology offered by some content distributors is making File Sharing look like the poor relative. Re-broadcasting video content is legal in the USA. Viewing rebroadcast sites in the USA is legal from Australia. The re-broadcasters are getting content faster than the file-sharing seeders.   HOUSE M.D. House is Back, [...]

Foxtel and Free to Air –v- Internet – Score 30 Love – The Internet

By Tom Koltai

v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} st1\:*{behavior:url(#ieooui) } Disclaimer:  Perceptric, through one of the Directors, Chris Gilbey, has an interest in Vquence. A company that gathers statistics on Youtube metrics. – For that reason – we are omitting any analysis of Youtube in this article. <?xml:namespace prefix = o />  There used to [...]

South Africans Discover Breakthrough Internet (NBN) Technology (Or Sneaker net with Variations).

By Tom Koltai

The Internet is lauded by many, hated by a few, but without doubt has changed the lives of everyone connected to it.   It is therefore reasonable that the internet and it’s underlying technologies occasionally become the target of geek humour. The internet is abuzz today about the pigeon that could. South African Internet users [...]

Entertainment for the Bush? They Don’t need it – They’re Busy Farming…..

By Tom Koltai

(An indictment of Australian Television Programming that Wasn’t Written by Moi……)   I was surfing today, about Australian IQ (ummm that would be Intelligence Quotient and not some Foxtel rubbish) and the Television watching habits of Australians, as you do and I came across something so honest that I immediately had to plagiarise it so [...]

“Habeus Corpus” Died This Week. (The Body of Justice)

By Tom Koltai

The latest craze (meme) on Facebook is co-op farming. The backbone mainstay of the communist co-operatives and Israeli Kibutzes, localized farms have proven to be vital when attempting to provide food for a decentralized population (more than 5 miles from the food growing establishment (farm, dairy, piggery, hatchery, etc)       What about Coles, [...]