Baby Boomers Taking over the Net in Oz.



(purloined from


The Boom Generation (Prophet, born 1943-1960) basked
as children in Dr. Spock permissiveness, suburban conformism, Sputnik-era
schooling, Beaver Cleaver friendliness, and Father Knows Best family order. 
From the Summer of Love to the Days of Rage, they came of age rebelling against
the worldly blueprints of their parents.  As their “flower child,” Black
Panther, Weathermen, and Jesus Freak fringes proclaimed themselves arbiters of
public morals, youth pathologies worsened—and SAT scores began a 17-year
slide.  In the early 1980s, many young adults became self-absorbed
“yuppies” with mainstream careers but perfectionist lifestyles.  Entering
midlife (and national power), they are trumpeting values, touting a “politics
of meaning,” and waging scorched-earth Culture Wars.



Every year since 2003, Whirpool Internet does the Internet

The numbers of people who are prepared to donate 10 minutes of
their time has been indicative of the great job that Whirpool has been doing in
collecting the data.



This year, the data release was altered.


It was carried out in two tranches, with a selective release
to the media ahead of the other selective release on the web site.


There is no entire release of the survey results for the public.


In an
by Renai LeMay, ( on builder au he noted:


Note: On 23 February, the day after this article was
first published, Whirlpool stated that the results released in this article did
not constitute the final survey results. They were computed for a specific
purpose before the Whirlpool survey closed.


The media release was limited to a subset of 21,755 responses and the public
release was for 23,683 responses.


On that basis, the following figures have a reliability
factor mean of 91.8%.


The younger generation are losing interest in being “part”
of the Internet.


They still use it, but are apparently not as interested in
giving feedback as the older generations.




I’m not sure what that means, but possibly the Internet is now
so ho hum, that it no longer warrants their undivided attention.


What I will say is that he older generations are taking to
the Internet like the proverbial fish.


The steepest uptake curve is in the baby boomers, who can of
course, now that the kids have left home, take the time to respond to internet


What else do they do? (Watch TV? – Not with all those adverts thank-you very much…..)


The Broadband Wedge.


(All respondents)



And how do they feel about their access (in a nutshell) ?



(All respondents)

This is typical of a new telecommunications adoption curve,
with peak new users being added in 2006 with carriers and ISP’s playing
catch-up on bandwidth since.


Also, the 2004 figures were probably artificially inflated as
a result of the enhanced user experience in moving from dial-up to DSL and



P2P File sharing is down, although two segments were missing
from this years results.


The 17 and under youngsters and the People that want to use
P2P file sharing.


(All respondents)

On that basis, it’s difficult to qualify this result except
that it would appear with a 91% mean certainty that file sharing is reducing,
down about 6% from last years total.


Although in the 2008 figures, persons under 17 (who
traditionally are considered the biggest downloaders) represented 4.6% of the
total numbers – so that might account for the large drop in P2P numbers.


Then again according to Ipoque, there has been a resurgence
in the utilisation of Newsgroups as being an anonymous file sharing resource
(at  4% increase) and an increase in http-gets
from file sharing web hosts (at around 6.8%).


fact, quoting directly from IPOQUE 2008/2009 Internet report,;



Web usage is second behind P2P across all regions

File hosting (DDL) has increased to up to
45% of all Web traffic


However, the content industry is working it’s buns off
making sure that more of the digital catalogue is available every day, so from a
convenience point of view, that also will be having a big impact on illegal


Officially, the boomers are using p2p less…. .03% less than
last year. (possibly they are too busy filling in Internet surveysimage).






Historical perspective

(Pro-rata of P2P use by age group)


(All respondents)

Yep, that’s 7.28% of you boomers are downloading files using


(Would love to hear from you anonymously –via comments  as to what software you are all using.)


In closing, I would like to thank Simon at Whirlpool for the
years of dedication that he has given to making Whirlpool the pre-eminent
Australian online meeting point for discussion about all things communications.


I am sure that the data snafu was as a result of incomplete respondee
entries and not for any other censoring reasons.


Although I hope that next year, we will see the 17 and under(s)
again as well as a complete list of data for all the questions.


That the Baby Boomers, sons and daughters of the sixties and seventies have discovered the power of social networking and the Internet in being able to encourage Governments to be open and transparent. 

As they take to the tools of the net, blogging, Facebook and Myspace they have the time to get involved with a process that before the Internet could only be attempted by writing strongly worded letters “To the Editor” (which would most likely be censored or edited).

The Internet allows for an unedited and currently uncensored freedom of expression and ideas from everyone and anyone that can type (blog), hold a movie camera (Youtube) send an SMS type message (Twitter).

The baby boomers might never reach 2500 SMS messages per month, (avge messages per mnth by Teenagers) amongst their peer group via mobile phones, but their arrival on the net enmass, with the time available (as they retire) is likely to alter the balance of power in;

Abu Dhabi, Abuja, Accra,
Addis Ababa, Algiers, Amman, Andorra la Vella, Ankara, Antananarivo,
Apia, Ashgabat, Asmara, Astana, Asuncion, Athens, Baghdad,
Baku, Bamako, Bandar Seri Begawan,

Bangkok, Bangui, Banjul, Basseterre, Beijing,
Beirut, Belgrade, Belmopan, Berlin, Bern, Bishkek, Bissau,
Brasilia, Bratislava, Brazzaville, Bridgetown, Brussels, Bucharest, Budapest, Buenos
Cairo, Canberra, Caracas, Castries, Chisinau,
Colombo, Conakry, Copenhagen, Dakar,
Damascus, Dar es Salaam, Dhaka, Dili,
Djibouti, Doha, Dublin, Dushanbe, Freetown, Gaborone, Georgetown, Guatemala
City, Hanoi, Harare,
Havana, Helsinki, Honiara, Islamabad, Jakarta, Jerusalem, Kabul,
Kampala, Kathmandu, Khartoum, Kigali, Kingston, Kingstown, Kinshasa,
Kuala Lumpur, Kuwait City, Kyiv, La Paz , Libreville, Lilongwe,
Lima, Lisbon, Ljubljana, Lome, London,
Luanda, Lusaka, Luxembourg, Madrid,
Malabo, Male, Managua, Manama, Manila,
Maputo, Maseru, Mbabane, Melekeok, Mexico City, Minsk, Mogadishu, Monaco, Monrovia,
Montevideo, Moroni,
Moscow, Muscat, Nairobi,
Nassau, N'Djamena, New Delhi, Niamey, Nicosia, Nouakchott, Nuku'alofa, Oslo, Ottawa,
Ouagadougou, Palikir, Panama City,

Paramaribo, Paris, Phnom
Penh, Podgorica, Port Louis, Port Moresby, Port-au-Prince, Port-of-Spain, Porto-Novo,
Prague, Praia, Pretoria, Pristina, Pyongyang, Quito, Rabat, Rangoon (Yangon),
Riga, Riyadh, Rome, Roseau, Saint George's, Saint John's, San Jose, San Marino,
San Salvador, Sanaa, Santiago, Santo Domingo, Sao Tome,
Seoul, Singapore,
Skopje, Sofia, Stockholm, Suva, Taipei,
Tallinn, Tarawa Atoll, Tashkent, Tbilisi, Tegucigalpa, Tehran, The Hague, Thimphu,
Tirane, Tokyo, Tripoli, Tunis, Ulaanbaatar, Vaduz, Vaiaku village, Valletta,
City, Victoria, Vienna, Vientiane, Vilnius, Warsaw,
Washington D.C., Wellington, Windhoek, Yamoussoukro , Yaounde,
Yaren District, Yerevan, Zagreb,


(List of Capital cities excludes non independent states and Territories.)




Australian Broadband Survey

Consumer Sentiment Report


Ipoque 2008/2009 Internet Survey

(Login required – Free Registration).


Generations in History

(For the non boomers reading this article – to see where you

The Real Value Of Time-Shifted Content



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