Aug 09
28
Farmville versus Big Brother.
BIG BROTHER 11″
SOARS TO NEW RATINGS HIGH
Was
the headline on TV by the numbers…..
The
brief article expounded the tremendous ratings boost for the series.
Compared to last week, BIG BROTHER 11 THURSDAY was up
16% in households (from 4.3/08), +18% in both adults 25-54 (from 2.8/09) and
adults 18-34 (from 1.7/07), +23% in adults 18-49 (from 2.2/08) and added +1.33m
viewers (from 6.75m, +20%).
Which totals 8.08 Million.
Quite an achievement.
And only 3 million behind Farmville, the hot (9 week old)
Facebook application from Zynga, with eleven million daily users.
Not after one year, or two years or three years or even four years – but 9 weeks!
References:
It’s Official – Interactive Entertainment Kills off Cable TV, Newspapers, Magazines and FTA.
http://www.perceptric.com/blog/_archives/2009/8/28/4302089.html